From the start, in the late 60s of the last century, AW has been the designer par excellence of printed broadloom carpet. For years AW’s innovative designs have been trendsetters and therefore much in demand in Europe and the United Kingdom. We have managed, better than anyone else, to bring the rich and luxuriant Axminster designs and colours to life in our carpets. For some considerable time demand for carpet with contrasting motifs has been declining sharply in some of the major markets. Today many consumers prefer monochrome carpets or speckled or tone-on-tone designs. By keeping a close watch on all the main trends and innovations in terms of colour, texture and technique in the world of interior decoration and interior textiles, we succeed, again and again, in developing and marketing creative, contemporary and innovative qualities of carpet.
Items 1-9 of 26